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Applying AI: Tools, Ethics and First Practical Steps

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NewThis half-day course looks at the issues surrounding generative artificial intelligence (AI) tools, and how they might be applied to your organisation.

What is AI? Where might it assist you in your workflow – and where is it best avoided?

What are the current legal issues around AI use?

What do you need to consider when developing an organisational policy around AI?

These questions, and many others, will be answered during the course. Covering the latest developments, the course will make you consider the ethical and practical aspects of using AI.

Who is it for?

  • Anyone tasked with drafting an organisation policy for, or applying AI to, their organisation
  • Publishers, commissioning editors and editors who are attempting to implement AI to their workflows, or need to understand how AI can assist
  • Anyone working in publishing who wants to find out more about AI and how it can be used in practice

What will you achieve?

On completing this course you’ll be able to:

  • Understand how to draft an organisational AI policy
  • Think best about how to apply AI to editorial workflows and detect its use
  • Select the best tools and ways to apply AI across their organisation

Programme

Strategic context and business implications

  • A brief history of AI and why 2022 changed everything
  • Strengths and weaknesses of foundation models
  • Barriers to the use of AI in publishing 
  • Implications for the publishing industry: what does the future hold? 

Legal and ethical considerations 

  • Protecting human creativity in the age of AI 
  • Developing an organisational policy on AI use   
  • Evaluating suppliers and services 
  • AI detection in editorial: policies, tools, and disclosure practices

Practical first steps 

  • Looking for opportunities across business functions 
  • Common deployment architectures 
  • Surveying the tools (software-as-a-service) landscape 

For more information about any of this course, or any of our other courses, please email . Or you can sign up to receive our newsletter for updates on this and our other offerings. 

Please read our Terms & Conditions
1 October 2025 (morning only)

Dates

Wednesday, 01 October 2025

£175+VAT

Date information for future sessions

October 2025

  • Dates: 1 October 
  • Times: 9.00am to 12.30pm 

Course format

  • Virtual course
  • 9am to 12.30pm 
  • Two x 1.5-hour sessions plus break 

A number of discounts are available

Enrol on this course

What you will need

To join the course, you will need access to a computer, tablet or laptop with a camera and microphone. You will need to activate a free Zoom account to join the course. This takes two minutes and does not require any payment. It is purely for administrative purposes.