Marketing

Content Strategy for the Web

  • Full day: four x 1.5-hour sessions, split across two half days

    A practical course that will ensure that the content on your website works effectively and efficiently.

Copywriting for Publishers

  • Full day: four x 1.5-hour sessions, split across two half days

    Explore when, where and how smart copywriting can boost the performance of your book marketing projects.

Introduction to Marketing

  • Full day: four x 1.5-hour sessions, split across two half days

    This introductory course is designed to enable those new to marketing to understand their role and learn how to spend time and resources effectively.

Writing for the Web

  • Full day: four x 1.5-hour sessions, split across two half days

    Discover vital ways to make digital content more readable, searchable and findable, using up-to-the-minute research.

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The Publishing Training Centre is a registered charity. Registered name: The Publishing Training Centre Foundation, a company limited by guarantee incorporated in England and Wales.
Registration number: 1253854. Registered office: 16 High Holborn, London WC1V 6BX. Tel: +44 (0)20 8874 2718