Marketing in the digital age

  • Marketing in the digital age
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  • Author: Julia Garvey
  • Date published: 05 May 2016
  • Marketing is suddenly trendy - everyone wants to work in marketing. But what skills do you need to get started, and more importantly, make a success of a career in marketing?

    This guide provides the low down on the essential skills that every marketer needs to master; from analytics to social media, to content marketing and email. But importantly we also remind you of the core competencies that must underpin everything you do.

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